Multicultural Marketing

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More than one-third (34%) of US adults said they either temporarily or permanently stopped supporting brands they felt did not represent them, while significantly higher percentages of LGBTQ (58%), African American (53%), and Hispanic respondents (40%) said the same, according... (More)

Consumers expect brands to be inclusive

viewcontent2.emarketer.com

In the midst of social upheaval in the US, many marketers are striving to be more inclusive, especially as they relate to people who have been historically underrepresented, excluded, and stereotyp...

Liked by Chris Herndon and 1 other

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DEI Business CaseMulticultural Marketing

Posted 2 years ago

Diversity of thought among employees translates to better overall business performance. How can you properly serve a diverse set of customers if your workforce doesn't reflect the same diversity?

WATCH TDM CEO Donald Thompson's microvideo: https://youtu.be/j6E8FYJcj4U

Liked by Senna Bayasgalan

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Best PracticesMulticultural Marketing

Posted 2 years ago

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Best PracticesMulticultural Marketing

Posted 2 years ago

Culturally diverse groups make up about 40% of the U.S. population and will be the majority by 2044, according to the U.S. Census Bureau. There's no doubt that multicultural marketing can help grow your business. Watch this webinar on how... (More)

Tackling Multicultural Marketing Like a Pro - The Diversity Movement

thediversitymovement.com

If you're ready to learn more about multicultural marketing and how it can help grow your business, check out this webinar.

Liked by Chris Herndon

Multicultural Marketing43 followers0 questions6 posts

Multicultural Marketing
43 followers
0 questions
6 posts